Organizational Readiness and Intentions Toward Artificial Intelligence Adoption: Evidence from Bangladesh

Authors

  • Mohammad Solaiman Department of Marketing, Comilla University, Bangladesh
  • Md. Shahanur Islam Department of Business Administration, Bangladesh Army International University of Science and Technology, Bangladesh https://orcid.org/0009-0004-6180-7657
  • Yeakub Ali Department of Business Administration, Bangladesh Army International University of Science and Technology, Bangladesh https://orcid.org/0009-0008-3168-3103
  • Mohammad Faruk Department of Marketing, Gopalganj Science and Technology University, Bangladesh https://orcid.org/0000-0001-5164-5683
  • Raiyan Chowdhury Department of Business Administration, Bangladesh Army International University of Science and Technology, Bangladesh

DOI:

https://doi.org/10.47852/bonviewAIA62028343

Keywords:

digital literacy, government support, artificial intelligence, DOI, TOE

Abstract

Factors shaping the adoption intention of artificial intelligence (AI) in Bangladesh are investigated in this research paper by incorporating the TOE framework and DOI theory. The research aims to convey an in-depth understanding of institutional readiness for adopting AI by extending the TOE framework with digital literacy. A total of 197 samples were accepted as a valid response. A probability sampling technique called stratified sampling was incorporated in this paper. Additionally, a structured closed-ended questionnaire was presented to the targeted sample especially located in the head office and divisional office. The data were inspected by SmartPLS 4.0. The findings indicate that all hypotheses, except government support, significantly impact AI adoption intention in Bangladesh. To offer an enriched understanding of AI adoption, the outcomes enrich existing literature and framework by bringing human attributes and environmental elements into consideration. For the policymakers and business pioneers who are working to aid AI implementation in emerging markets, this paper provides worthy and real-world insights for them. 

 

Received: 25 November 2025 | Revised: 28 February 2026 | Accepted: 20 April 2026

 

Conflicts of Interest

The authors declare that they have no conflicts of interest to this work. 

 

Data Availability Statement

The data that support the findings of this study are openly available in figshare at https://doi.org/10.6084/m9.figshare.32024814. 

 

Author Contribution Statement

Mohammad Solaiman: Conceptualization, Methodology, Software, Validation, Formal analysis, Resources, Writing – original draft, Supervision, Project administration. Md. Shahanur Islam: Conceptualization, Validation, Formal analysis, Investigation, Resources, Writing – original draft, Writing – review & editing. Yeakub Ali: Methodology, Software, Formal analysis, Investigation, Resources, Writing – original draft, Visualization. Mohammad Faruk: Resources, Writing – review & editing, Visualization. Raiyan Chowdhury: Investigation, Resources, Visualization.


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Published

2026-05-15

Issue

Online First

Section

Research Article

License

Copyright (c) 2026 Authors

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Solaiman, M., Islam, M. S., Ali, Y., Faruk, M., & Chowdhury, R. (2026). Organizational Readiness and Intentions Toward Artificial Intelligence Adoption: Evidence from Bangladesh. Artificial Intelligence and Applications. https://doi.org/10.47852/bonviewAIA62028343