1.
Nagarajan R, Raju SS, Atheeswaran A. Data-Driven Churn Prediction: Evaluating ML Models for Business Retention Strategies. JCCE [Internet]. 2026 Feb. 24 [cited 2026 Feb. 25];. Available from: https://ojs.bonviewpress.com/index.php/JCCE/article/view/6861